Instagram has emerge over the past few years not just as asocial mediagiant , but also as a slap-up platform for farmers to touch other farmers as well as possible customers in their area .

Of course , like all societal media platforms , there is a learning curved shape on Instagram in figuring out how best to sail the platform so that you are getting the most amount of engagement and give . So I ’ve put together a few tips for what we ’ve engage onour farm’sInstagram to grow it to the almost 11k follower we have , many of whom have become customers .

1. Get a Decent Camera

jail cell phone have incredible cameras now , and if you have the late Galaxy or iPhone or even within a generation or two of the new one , the television camera is probably all you demand . Those photos can be incredible and are build up to transform well to this platform . Of naturally , if you do n’t want to kick upstairs , or it ’s too expensive ( I see ) , consider father a gracious handheld camera for farm shots . It does not have to be a fancy , $ 1,000 digital single - lens automatic camera ( the big ones with interchangeable lenses ) , just a nice Canon Powershot or Nikon Coolpix ( or whatever stigma you care ) will do admiration for improving the quality of your photos . These photos will have to be sent to your phone or wandering twist so you could upload them to Instagram , but the redundant cause will show in the quality and engagement . On our farm we use a Canon Rebel t7i . This is an unveiling - level DSLR and we love it , but it is a expectant investing ( that we made mostly for video recording ) . Some of our best photo were take on a small $ 100 Powershot .

2. Take Advantage of Good Lighting

Early morning , late good afternoon and dusk are often the best times to take photograph because the spark is often soft , making your photograph attend more dynamic . Farmers are up early , often in the field around dawn ( and sometimes until gloaming ) , so it just makes horse sense to take that sentence to snarl a couple of photograph for Instagram . This is another thing I like about having a smaller camera — it can meet in your pocket so you could do chores and have the tv camera on hand in case a great pic - chance come up .

3. Go Beyond Instagram’s Filters

Instagram has some decent photo filters , but they are just that — adequate . If you really care to advert up your photos to make them pour down but do n’t know a great deal about photo redaction , do n’t sweat it . Download theLightroom Appto your telephone or twist and use its “ auto ” correct . This will get the photo in better residue , after which you’re able to bestow an Instagram filter if you like , or just go as is . For our farm , we do a minimum amount of exposure redaction ( because who has the time midseason ) , but we do use programs such as Photoshop and Lightroom to help houseclean them up when necessary . We do n’t expend filters , but if you like the way they make your photo look , I say go for it just always remember that less can often be more in picture taking .

4. Feature Animals & People

Nothing push back traffic on site such as Instagram like precious hoi polloi or beast ( such as the Arabian tea in the picture at the top of this berth ) . It ’s just a fact . You do n’t have to include yourself in your photos or share picture of your kid if you do n’t want to , but putting the occasional hand holding a carrot , boot covered in mud or rancher on horseback in the aloofness will add something personal and trenchant to your sunset shots , garden pics or cosmopolitan farm cannon fodder . If you raise fauna , ensure to grab as many baby photos as possible and use them throughout the year for “ Throwback Thursdays”—a popular twenty-four hours and intellect to post . ( Hashtag # TBT — more next on how that work . )

5. Hashtag Your Photos

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